2for Tuesday: “Ten Best” Lists are Garbage

Posted by: Robert  :  Category: Marketing

2For Tuesday ( a bonus post )

I’m sure you’ve all seen them. They’re all over the web, twitter, and every other imaginable outlet they can get into…  “10 Best Webhosts”. Every one I have looked at shows pretty much the same hosts over and over, or at least several of the same. But if you go do your research at an indepenent site, such as http://www.WebHostingTalk.com/, then you will find that several of these “best hosts” have absolutely horrendous reputations and wouldn’t be touched with a 10 foot pole by most people “in the know”.

So how did they get on a “10 Best” list? Simple, they paid for it. Not directly usually… No they offer affiliate programs where affiliate sites get paid to either send traffic their way, or if the traffic produces a sale.  Not very honest is it?  Oh don’t get me wrong… There’s nothing wrong with running an affiliate program. My problem is with the “10 Best” sites. What they’re doing is simply recommending hosts based on how much they are getting paid to say that they’re “best”. To me that equates to nothing but lying, plain and simple. By creating this “10 Best” site you are implying that you tested them, and that there’s some methodology to coming up with what is “best”… but the only methodology involved is how much money the affiliate program is putting into your pocket. To me you are nothing but bottom feeding scum… IF you are going to do one of these lists, at least be honest about it. Call it the “10 best paying webhosts”.

About: Robert:
Robert Porter holds Oracle Certified Professional-Java 6, MCSE, A+, Net+, Project+, Security+, and multiple CIW certifications. He has been in the hosting industry for more than a decade and is founder of Lagniappe Internet L.L.C., a privately owned, completely debt free, hosting company based out of New Orleans. Robert's background includes 25+ years in programming, databases, networking and systems administration.

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